God of War for E3 ridden with an epic mural

Sony takes one of the traditions of promoting the famous fair with the new adventure of Kratos.

E3 is an event that generates a lot of excitement. Fans around the world keep watching all the news and information generated by the fair. It is obvious that developers are aware of the importance of this showcase, so do not leave a unique opportunity to promote their products.

One of the most striking advertising campaigns is to use the facade of buildings in the city of Los Angeles as wall paintings to announce the next versions. For 2017 Sony has decided to give the new god of war one of these spaces with an image that is painted on the wall of this building over the last few days and will be completed for the beginning of the fair. As the picture shows, the chosen composition shows the protagonist of the adventure with your child.

Last year, the company spent one of those monumental Horizon: Zero Dawn shares, the title of Guerrilla that arrived in stores in March. Following the epic game announcement of last year, this type of advertising moves by Sony suggest a strong presence of the new adventure of Kratos in this E3 2017, which can know the release date of this planned version.