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Friday, June 16, 2017

PlayStation VR slowed its promotion to not meet demand

PlayStation VR slowed its promotion to not meet demand

Shuhei Yoshida explained, after promising an increase in the production of the device.

PlayStation VR slowed its promotion to not meet demand

Despite having sold only a million devices, PlayStation VR is still one of the virtual reality devices with the highest ratio of purchases, exceeding even the expectations of Sony. So much so that, according to the words Shuhei Yoshida, President of Sony WorldWide Studios, the company decided a more cautious strategy with the device before the dilemma of being unable to meet demand .

"Our marketing teams and sales slowed down the promotion system because we did not have enough units, but in the future, because we already have enough business units, we're going to reboot the system. Promotion, as well as upcoming versions "Shuhei Yoshida said in an interview with the US GameSpot site at the 2013 E3.

In fact virtual reality has had its share of importance in the Sony conference in Los Angeles, has presented several teams like Supermassive (up to dawn), Bravo Team and games, among many hospitalized patients, Other proposals.

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